Curl Economics

Curl Economics

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Curl Economics: Pricing & Profit Strategies for Ouidad Stylists

You've earned your Ouidad certification — now learn how to price like the specialist you are. Complimentary to Ouidad Certified Stylists, Curl Economics is a 2-hour, hands-on virtual training designed to help certified Ouidad stylists turn their expertise into real revenue growth.

Through four interactive modules, you'll learn how to:

  • Own your position in the market as a curl specialist, and confidently move clients out of price-shopping mode
  • Run a diagnostic-style consultation that sells outcomes (not just services) using a simple Discover → Diagnose → Prescribe → Commit framework, plus a natural retail approach that can add $40–75 to the average ticket
  • Build a referral engine with VIP "Curl Clinic" community events that generate new bookings and additional event revenue
  • Price for profit using proven strategies — tiered service menus, new-guest packages, add-ons, and membership models — so you can confidently charge $125–200+ per service

Stylists leave with a completed positioning statement, a pricing calculator, and a concrete 30-day action plan to implement what they've learned — no more guessing on pricing, no more pushback.

Interactive activities and pricing calculators included. Bring a partner or breakout-room buddy — you'll be workshopping your own pricing live.

August 10 3:00-5:00pm EST

Inquire about our Private In-Salon Certification Program for 4 or more qualifying stylists.

Click here to connect with our team and get more info.